The New York Times: Inside the Knockoff-Tennis-Shoe Factory

The New York Times goes in depth with the new article “Inside the Knockoff-Tennis-Shoe-Factory” profiling an Italian shopkeeper who unsuspectingly placed a Nike Tempo shoe order with a Chinese factory that took the shoes blueprint and created over 3,000 clones of the original sneaker. During the mid-1990′s, factory’s began to emerge specializing in knocking off brands such as adidas, Puma and the most replicated Nike. It’s estimated that for every one shoe created legitimately that two knock-offs are created.

The article in its entirety can be read here.